Rosé‘s ‘APT.’ MV Reaches 500 Million Views in Super Speed → Full-length 1st Album ‘rosie’ Released Tomorrow (6th) at midnight
The music video for Rosé’s pre-released single ‘APT.’ (Apartment) featuring Bruno Mars has surpassed 500 million views.
The Black Label announced on the 5th that the music video for ‘APT.’, a duet song by Rosé and Bruno Mars, has achieved 500 million views on YouTube. With this, it has been only 47 days and 22 hours since its release on October 18th, making Rosé the K-pop artist to achieve this feat in the shortest time among solo and group artists.
‘APT.’ is Rosé‘s first pre-released single, and will also be included in her full-length 1st album ‘rosie’, which will be released tomorrow (6th) at midnight. ‘rosie’ contains a total of 12 tracks, including ‘APT.’ and the second pre-released single ‘number one girl’. Rosé will be participating in writing and composing all the songs in this album, telling more honest and intimate stories of her own.
‘APT.’, which was released on October 18, continued its record-breaking streak by creating a worldwide syndrome immediately after its release. Not only did it achieve ‘PAK’ (Perfect All-Kill) on domestic music sites, it also settled in at No. 1 on Spotify in the US and topped iTunes charts in 40 regions. It also topped QQ Music, China’s largest music site, captivating the Americas and Asia.
It also made a splash by entering the US Billboard main single chart ‘HOT 100’ at No. 8. This is the highest record for a female K-pop artist and the first to debut with a single digit number. Rosé showed off her power as a global K-pop queen by renewing her career high with ‘APT.’. On the UK Official Singles Chart ‘Top 100’, which is considered one of the two major global pop charts along with the US Billboard chart, she entered at number 4, also setting the highest record for a female K-pop artist.
The ‘APT.’ music video featuring Rosé and Bruno Mars surpassed 100 million views in just 5 days and 300 million views in 22 days since its release, breaking the record for a K-pop solo artist in a whopping 11 years. Also, by maintaining the No. 1 spot on the domestically trending videos and music charts for days on end and also rising to No. 1 on the US trending charts, they truly demonstrated the unification of the global music market.
Meanwhile, Rosé will release her first full-length album ‘rosie’, which includes the first pre-released single ‘APT.’ and the second pre-released single ‘number one girl’, tomorrow (the 6th) at midnight, to give fans new music.
Lee Seul-bi, Donga.com reporter misty82@donga.com