Cravity, warm visuals that are rising… Behind-the-scenes photos of new album jacket shoot revealed

MUSIC Dec 12, 2024

Translation


CRAVITY, warm and refreshing visuals… Behind-the-scenes footage of new album jacket shoot revealed

Group CRAVITY showed off the shining visuals of each of their nine members.

On the 11th, the agency Starship Entertainment posted a video titled ‘CRAVITY PHOTOSHOOT ’FIND THE ORBIT‘ - Behind The Scenes’ through CRAVITY‘s official YouTube channel. The video contains behind-the-scenes footage of the jacket shoot for CRAVITY’s single album ‘FIND THE ORBIT’, released on the 5th.

In the video, CRAVITY started filming the ‘WE’ version of Pathfinder with a reed field in the background at an early hour. The members showed off their warm, boyish charm in white-toned tops, vests, and half pants, and caught people‘s attention by showing off their professional side despite the cold weather.

After finishing their individual photoshoot, Allen explained, “Since the title of the album is ’FIND THE ORBIT,‘ we tried to express the path we should take in this concept.” He added, “I would really appreciate it if Luvity (official fan club name) would look at us nicely.”

Next, Cravity moved on to filming the ’ARE‘ version of Pathfinder. If the ’We‘ version showed off a vague yet refreshing sensibility, the ’Ah‘ version showed off an intense mature beauty. All the members appeared with the so-called ’kkanmeori‘ styling that exposed their foreheads, showing off their flawless visuals. Jungmo, who was dressed in gray tones, liked the outfit but also asked fans’ reactions, saying, “I wonder what Luvity would like the most.” He then expressed his special love for fans, saying, “Luvity, we‘re working hard to prepare, so please look forward to it and let’s run happily together during this activity and make a lot of good memories.”

While CRAVITY‘s ability to digest a wide range of concepts, going back and forth between vague and intense, drew admiration, the chemistry between the members that was revealed here and there in the video also created a warm feeling. Even during breaks in filming, they showed off their friendly appearance by taking pictures of each other with the camera, doing piggyback rides, and monitoring each other. They gave off a ‘real friend’ vibe by calling Hyeongjun, who has orange hair, ‘Jjang-ah’. The members’ close-knit image, which fans call “Family B-T”, made viewers smile throughout the video.

CRAVITY made a comeback on the 5th with the release of the single album “Find the Orbit” and the title song “Now or Never”. With their new album, CRAVITY achieved their own career high with initial sales of 273,749 copies according to the Hanteo Chart, and is steadily writing a story of growth.

Jeong Hee-yeon, Donga.com Reporter shine2562@donga.com