BLACKPINK‘s Jisoo has signaled her comeback with the cinematic music video for “earthquake.”

Jisoo’s new mini-album “AMORTAGE” was released through all online music sites in Korea and abroad at 2 PM on the 14th (Korean time). Along with this, the music video for the title track “earthquake” was also released on Jisoo‘s official YouTube channel.

“AMORTAGE” is an album that contains a total of 4 highly complete tracks, including the title track “earthquake,” “Your Love,” “TEARS,” and “Hugs & Kisses.” Jisoo actively participated in the entire album planning including the visuals and concept, including the songwriting of all the songs, showing the side of an artist who is constantly changing and developing.

The music video for ‘earthquake’, which was released along with the song, stands out with its visual beauty, like an art film. Director Christian Breslauer, who has collaborated with pop stars including Ariana Grande’s ‘We Can’Be Friends‘, ’The Boy is Mine‘, SZA‘s ’KILL BILL‘, Lizzo’s ’ABOUT DAMN TIME‘, and The Weeknd‘s ’Die For You‘, took charge of the overall directing, impressively directing not only Jisoo’s colorful charm but also her splendid performance.

Actor Cha Seung-won also made a special appearance, opening the film with a powerful scene where he asks Jisoo a secret question, “What are your true feelings for him?” At that time, the full-fledged development of the ’earthquake‘ song unfolds with the scene of Jisoo driving a car that broke through the interrogation room. Jisoo completed a well-made music video that is impossible to take your eyes off with her sensual eye makeup and dandy and provocative styling. Above all, the ’earthquake‘ dance that matches the addictive sound makes us look forward to Jisoo‘s new stage even more.

The various spaces and objects, such as the office scene, the stage that is a copy of a cell phone keyboard, and the heart-shaped firecracker with a timer, also stimulate various imaginations about the ’earthquake‘ music video. Jisoo expressed the excitement, favor, and thrill contained in ’earthquake‘, the beginning of love, in a three-dimensional way not only through music but also through videos.

Along with this, ’Your Love‘, which contains the happy feelings felt as love deepens, ’TEARS‘, which sings about trying to look bright while hiding the sadness of a breakup, and ’Hugs & Kisses‘, which depicts the sense of liberation after a breakup and the freedom to find one’s true self, all four songs talk about the beginning and end of love. Through this, Jisoo created the narrative of a romance movie and increased the perfection of the entire album.

Meanwhile, Jisoo‘s TikTok channel, a global platform, exploded with popularity immediately after its launch, surpassing 5 million followers in the shortest period of time ever for a Korean female artist. In addition, the ’earthquake‘ teaser video and music video also entered the top ranks of YouTube’s worldwide charts immediately after their release, recording high views.

Jisoo will hold a special fan meetup event ’SOO IN LOVE‘ to commemorate the release of her new album today (the 14th). On the 16th, she will appear on SBS‘s music program ’Inkigayo‘ to reveal the new song stage for the first time on TV.

Photo=Provided by BLISSOO

Reporter Lee Seul-bi, Donga.com misty82@donga.com

This article is automatically translated using Google AI. If you notice any inaccuracies, please let us know at allkstar@donga.com.