The group Ace (ACE/Park Jun-hee, Lee Dong-hoon, Wow, Kim Byung-kwan, Kang Yu-chan) is ending their 8-year partnership.

On the 21st, Beat Interactive announced, “Our exclusive contract with Ace has ended as of March 31, 2025.”

They then added, “Unlike previous practices, we will allow Ace to freely use the group name and content without any conditions to ensure the artist‘s continued and smooth activities even after the contract ends,” drawing attention.

They also said, “I am honored to have been able to work with them on countless projects over the past 10 years and have had valuable time as an artist and assistant.” “10 years ago, Beat Interactive started with two employees and five members through a connection with the older sister in charge and a trainee. Our goal was to express the values and concerns of the times that fans want through music based on ACE’s unique color. Based on the trust built up through overcoming numerous hardships together, we have tried to find ACE‘s own music style through many trials and errors, and we have dreamed of tomorrow together while thinking hard for a long time.”

He said, “I feel sorry for ACE who have trusted and relied on an inadequate representative until now, and at the same time, I sincerely thank them for being able to do the music activities they dreamed of together.” He also said, “I will cheer them on with anticipation rather than regret for their further flight. Please continue to show interest and support for ACE’s new beginning.”

In November of last year, ACE released their third single album, ‘PINATA’, and met fans for the first time in three years after going through COVID-19 and military service.


● The following is our full statement

Hello, this is Beat Interactive.

First of all, we would like to express our sincere gratitude to the fans who love our artist ACE.

We would like to inform you that ACE‘s exclusive contract with Beat Interactive will end on March 31, 2025.

After careful discussion between us ahead of the end of the exclusive contract, we have agreed to end our management business without a contract extension. Unlike previous practices, we will allow ACE to use the group name and content freely without any conditions to ensure the artist’s continued and smooth activities even after the contract ends.

We have been honored to have had the opportunity to work together on countless projects over the past 10 years and to have had valuable time as an artist and assistant.

10 years ago, Beat Interactive was started by two employees and five members, who met through a connection between the manager‘s older sister and a trainee. Our goal was to express the values that fans want and the concerns of the times through music based on ACE’s unique color. Based on the trust we have built while overcoming numerous hardships together, we have tried to find ACE‘s unique music style through many trials and errors, and we have dreamed of the future together for a long time while thinking fiercely.

We have recognized the relationship between artists and their agencies as an equal relationship, not as ’A and B‘, and have thought about the difficulties and visions that artists experience together. In the face of the 10 years when everything is bound to change, I hope that our relationship will deepen and grow together.

I feel sorry for ACE who trusted and relied on me as a lacking representative until now, and at the same time, I sincerely thank them for allowing me to pursue the music activities they dreamed of together. Because ACE existed, Beat Interactive exists today, so I feel regretful, but I will cheer them on with anticipation rather than regret for their further rise.

Please continue to show interest and support for ACE’s new beginning.

Beat Interactive and I will return as fans and, as always, be on ACE‘s side and cheer them on for their future just as we have been doing now.

Thank you.

Beat Interactive,
CEO Kim Hye-im

Jeon Hyo-jin, Donga.com reporter jhj@donga.com

This article is automatically translated using Google AI. If you notice any inaccuracies, please let us know at allkstar@donga.com.