ZerobaseOne, US ‘Blue Paradise’ first release… Full-scale North American strategy [DA:Today]

TV Apr 04, 2025

Translation



‘5th generation icon’ ZEROBASEONE is launching a full-scale attack on North America.

ZEROBASEONE (Sung Hanbin, Kim Jiwoong, Jang Hao, Seok Matthew, Kim Taerae, Ricky, Kim Kyubin, Park Gunwook, Han Yujin) will release the physical album of their 5th mini album ‘BLUE PARADISE’ in the US today (4th, local time).

‘BLUE PARADISE’ is an album that contains the message that ‘Even sad (BLUE) moments are a part of life, and the way we try hard despite them is splendid and beautiful in itself.’ You can experience ZEROBASEONE‘s further developed musical capabilities, including the inclusion of their first unit song.

In particular, Zero Base One boasted an overwhelming presence worthy of being a ‘5th generation icon’, recording sales of over 1 million copies on the day of the domestic release of ‘Blue Paradise’. Zero Base One is the only K-pop group to have had five albums in a row become ‘million sellers’ since their debut album.

Following up to the top of domestic and international music charts with ‘Blue Paradise’, Zero Base One is expanding their scope of activities to the United States with the release of this physical album. ZeroBaseOne’s all-out moves have already been highlighted by local entertainment media outlets such as ‘Just Jared’, proving their hot local popularity.

In addition, ZeroBaseOne will open a pop-up store to commemorate the release of ‘Blue Paradise’ at Line Friends New York Times Square and LA Hollywood Store, located on Times Square and Hollywood Boulevard, on this day. In addition to the mini-album ‘Blue Paradise’, limited edition MDs in the US as well as official character zeroni products created through ZeroBaseOne‘s collaboration with Line Friends will be sold together. In particular, a handprint zone for the nine members will be created at Line Friends New York Times Square.

Through this release, ZeroBaseOne is expected to communicate more closely with global fans and solidify their position as a representative fifth-generation group.

Photo=WakeOne

Reporter Lee Seul-bi, Donga.com misty82@donga.com

This article is automatically translated using Google AI. If you notice any inaccuracies, please let us know at allkstar@donga.com.