Big Bang’s G-Dragon and Blackpink’s Jennie showed off their solid popularity by taking first place in the boy group and girl group individual brand reputation rankings for May, respectively.According to the analysis of 72,429,761 pieces of brand big data on 755 boy group members and 103,830,028 pieces of brand big data on 725 girl group members by the Korea Enterprise Reputation Research Institute from the beginning of last month to the beginning of this month, G-Dragon and Jennie took first place each.BTS’s Jin, Astro’s Cha Eun-woo, BTS’s Jimin and Jungkook followed G-Dragon, while Ive’s Jang Won-young, Blackpink’s Rosé, aespa’s Karina, and Ive’s An Yu-jin followed Jennie.


Reporter Seungmi smlee@donga.com

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