Baekhyun, the first solo singer to become a million seller this year, ‘Baekjeom’s fandom shines’

MUSIC May 22, 2025

Translation

EXO Baekhyun has achieved the honor of being the first solo artist to sell 1 million copies in the first week of release this year with his 5th mini album ‘Essence Oblivion’.Photo courtesy of INB100
EXO Baekhyun has achieved the honor of being the first solo artist to sell 1 million copies in the first week of release this year with his 5th mini album ‘Essence Oblivion’.Photo courtesy of INB100

‘If there’s a secret to Baekhyun being 100 points to his fans, it’s the secret ‘

EXO’s Baekhyun has achieved the feat of becoming a million-seller just three days after the release of his new album.Based on the ‘first week’ sales, which refers to the number of sales for a week starting from the day of release, he has also achieved the honor of being the ‘first solo artist to sell over 1 million copies this year.’

On the 22nd, Baekhyun’s agency INB100 announced that Baekhyun’s 5th solo mini album ‘Essence of Reverie’ surpassed 1 million copies in just three days of release.

With his new album, Baekhyun has also achieved the feat of being the first solo singer to enter the ‘first week million-seller club’ within the year.As of the 22nd, there are a total of 6 artists, including Baekhyun, who have recorded first week million-seller sales.

The ‘best result’ of K auditions, Zerobase One’s album ‘Blue Paradise’ released early this year sold 1.25 million copies in its first week, NCT WISH recorded 1.08 million copies with their new album ‘Pop poppop’, Ive recorded 1.04 million copies, virtual idol group Playbe recorded 1.03 million copies, and Boy Next Door recorded 1.16 million copies each.

Baekhyun has his 4th million-seller title as an individual.The new album ‘Essence of Reverie’ surpassed 1 million, and compared to his previous 4th mini album ‘Hello, World’, it showed a speed that was ‘more than two days shorter’, raising expectations for a personal career high.’Hello, World’, which was released in September of last year, recorded 1.09 million copies in its first week.

Along with this million-seller achievement, both inside and outside of K -pop, the ‘secret to Baekhyun’s longevity ‘is being highlighted as he officially debuted as a member of EXO in 2012 and is now celebrating his 13th anniversary.

An official related to this cited his “Fan First” approach that he has consistently maintained since his debut.The official said, “Baekhyun’s communication with his fans is truly constant,” and “This is an example of how making daily interactions a shortcut to maintaining popularity.”


Reporter Heo Min- mignon@donga.com

This article is automatically translated using Google AI. If you notice any inaccuracies, please let us know at allkstar@donga.com.