SEVENTEEN has proven their 10th anniversary ‘rebirth’ by dominating domestic and international music, album, and YouTube trend charts with their 5th full-length album ‘HAPPY BURSTDAY’.Photo courtesy of Pledis Entertainment
SEVENTEEN has swept domestic and international charts with their 5th full-length album ‘HAPPY BURSTDAY’, strongly imprinting their presence in celebration of their 10th anniversary.
At midnight on the 28th, SEVENTEEN once again topped Melon’s “Top 100” with their title song “THUNDER.” The song also rose to number one at midnight on the 27th, immediately after its release, and reclaimed the top spot within a day, proving its popularity.In addition to the title song, all 15 tracks included in the album entered the “Top 100,” showing a hot response from the public for the entire album.
It’s not just in Korea.Overseas music magazines have also given SEVENTEEN’s new album, which celebrates their 10th anniversary, rave reviews.British music magazine CLASH said, “This is a bold piece of work that combines energy, individuality, and reinvention,” and“ ‘HAPPY BURSTDAY’ is not just a mere celebration, but a ‘declaration of rebirth.’ “They added that the members ‘determination to leap into a new era without fear was impressive.
Another British media outlet, NME, praised the album, saying,” It is a gift-like album that connects the past and the future, “and” It is a result that clearly shows the changes that Seventeen has gone through over the past 10 years.”
The music video for’ THUNDER ‘is also receiving a hot response from the global public.Within a day of its release, it rose to the top of the popularity charts in Korea, Canada, and Indonesia, and became a trending video in many countries including Japan, Singapore, Germany, and the United States.On YouTube, it achieved the number one worldwide trending music video category.Fans cheered, saying, “It’s a video that gets more addictive the more you watch it,” and “It’s been 10 years, but it’s still evolving.”
The album’s performance is also dazzling.The album sold about 2.27 million copies in just one day of release, taking first place on the Hanteo Chart’s Daily Albums, and first place on the ‘Worldwide iTunes Albums’ and second place on the ‘European iTunes Albums’.It also proved its global impact by holding onto the top spot for two consecutive days on the Japanese Line Music ‘Album Top 100’ and China QQ Music ‘Digital Best-Seller Albums’ comprehensive charts.
Starting with Mnet ‘M Countdown’ on the 29th, SEVENTEEN will begin their full-fledged music broadcast activities and will captivate the public once again through their stage.
Reporter Jang Eun- eunj@donga.com
This article is automatically translated using Google AI. If you notice any inaccuracies, please let us know at allkstar@donga.com.