Tiger JK speaks out about music, creation, and authenticity in AI era.

Tiger JK participated as a speaker at the ‘AI Startup Festival’ held at the Google Startup Campus in Seoul on the 17th.This event is a place where various technology-based startups and creators gather to look into the possibilities of AI and industry convergence, and Tiger JK shared deep insights on the topic of ‘The Future of the Music Industry with AI’.

Tiger JK, an ‘early adopter’ artist who has personally utilized various AI tools, received a great response during his lecture that day by honestly sharing his vivid experiences at the point where technology and art meet.

Tiger JK emphasized, “AI is not something that threatens creators, but rather a tool that allows them to focus on the essence of creation.” Tiger JK mentioned his experience as a label representative introducing AI to repetitive administrative tasks such as contract review, document organization, and data collection, and cheerfully said, “Thanks to this, I was able to regain the freedom to focus on music work, and I also personally have time to exercise.”

Tiger JK also introduced a case where he revived his past works using AI technology.He revealed that he inputted lyric notes from his childhood, unreleased songs, and doodles into the AI tool to remix and arrange them in a new way, and that some of them were even test-performed on actual overseas stages.Tiger JK explained, “The music that maintained the 90s sensibility but was reconstructed in a modern way communicated with the audience in an unexpected way,” and also played the sound implemented by AI on site.

Above all, Tiger JK emphasized the philosophy that “expression must be more truthful in AI era” in his lecture that day.He mentioned Quincy Jones ‘words that “technique alone cannot last long.In the end, what moves people is sincerity and courage,” and emphasized the importance of a creative environment that does not fear failure.He conveyed the message that “I hope that music is not evaluated solely by success or failure,” and that “a culture that can applaud failure and a community that respects various attempts are desperately needed.”

Finally, Tiger JK said, “Now is the best time to imagine and challenge.AI is a tool that gives wings to that imagination,” and sent heartfelt support to all those who are crossing the boundaries of creation.At the end of the lecture, he also performed his representative song’ Monster’ live.

Hong Se-young, reporter for Donga.com projecthong@donga.com

This article is automatically translated using Google AI. If you notice any inaccuracies, please let us know at allkstar@donga.com.