The new girl group ‘ODD YOUTH’ (hereinafter referred to as Odd Youth, under TOP Media), scheduled to debut in the second half of 2024, has revealed its members for the first time through their brand music video ‘Best Friendz’.

TOP Media released ‘Odd Youth’‘s brand music video ‘Best Friendz’ through its official SNS channel on the 18th, and the five members, MYAH, SUMMER, MAIKA, KANIE, and YEEUM, captured attention with their unique visuals and distinctive charms.

The brand music video expressed the bright and lively concept of ‘Odd Youth’. In particular, although all five members have their own unique visuals, the ‘Best Friends’ music video, which blends and harmonizes together, lets you feel the members’ real-life friend vibes.

The brand music video for ‘Odd Youth’ was filmed overseas in ‘Georgia’ with over 100 extras, boasting a cinematic scale.

The lyrics of ‘Odd Youth’, who are about to debut, about their honest feelings and friends who give them strength, well express the emotions of teenagers with easy melodies and kitschy expressions. In addition, since they have already revealed part of the lyrics as their own stories through SNS, the lyrics feel even more genuine.

When the music video was released at midnight on the 18th, many fans who had been waiting for the debut of ‘Maya’, formerly of Girls Planet 999, expressed their expectations for ‘Odd Youth’ and congratulated her official debut. Praise and curiosity about each member‘s visuals followed, and people were looking for various information about the ‘Odd Youth’ members on SNS. Currently, except for Maya, no information about the members has been revealed, which raises even more curiosity.

‘Odd Youth’, the first girl group presented by TOP Media, may seem different to others, but it is a brand that means that unique and individual youths gather together to express their honest stories. The brand ‘Odd Youth’ is born when five girls with different personalities work together in harmony, and they plan to unfold the honest ‘Odd Youth’ stories through music in the future.

Jeon Hyo-jin, Donga.com reporter jhj@donga.com