Fifty Fifty has firmly established itself as the representative of ‘K-pop easy listening ‘.

Fifty Fifty’s third mini-album “Day & Night, “ released on the 29th of last month, has become a hot topic of conversation with its main title song “Pookie.” According to their agency Attract, “Pookie” has been ranked #1 on YouTube’s Daily Shorts Popular Songs for five consecutive days since the 12th, and is also ranked high on the TikTok Music Chart and Reels Highest Rankings, continuing the hot interest of global listeners.

Many fans, both domestically and internationally, are showing their presence on various short-form platforms by participating in the ‘Pookie’ challenge and using the song in short content, proving once again the value of Fifty Fifty’s easy-listening songs.

Fifty Fifty is receiving much love from people for their lovely charm that they display through ‘Pookie’, and their activities are full of bright energy that makes you feel good just by looking at them.

‘Pookie’ is a song that features a bright and innocent melody based on bubble pop.In particular, the members’ vocals stand out as they express a panorama of emotions where hidden tremors and complex feelings intersect within a lovely mood.

Fifty Fifty released a music video for the sub-title song “Midnight Special, “ which has a contrasting atmosphere from “Pookie, “ and also garnered attention for their diverse musical spectrum and ability to digest concepts.

With this comeback, Fifty Fifty has solidified their position both domestically and internationally and plans to continue diverse activities.


Reporter Yang Ju- juyeon@donga.com

This article is automatically translated using Google AI. If you notice any inaccuracies, please let us know at allkstar@donga.com.