Will ENHYPEN, who became a ‘vampire test subject’, release a web game?

MUSIC May 21, 2025

Translation

ENHYPEN has revealed the final concept for their 6th mini album.In this ‘ENGENE’ version concept, the members are gathering attention with their shocking transformation into vampire test subjects in a game.Photo courtesy of Belift Lab
ENHYPEN has revealed the final concept for their 6th mini album.In this ‘ENGENE’ version concept, the members are gathering attention with their shocking transformation into vampire test subjects in a game.Photo courtesy of Belift Lab

The group ENHYPEN is garnering attention by transforming into a unique character in a game.

ENHYPEN(Jungwon, Heeseung, Jay, Jake, Sunghoon, Sunwoo, Niki)released the concept photos for the ‘ENGENE’ version, the last concept for their 6th mini album ‘DESIRE : UNLEASH’, on the team’s official SNS at midnight today(21st).

The members(Jungwon, Heeseung, Jay, Jake, Sunwoo, and Niki(pictured)) in the photo reminiscent of a cold hospital aroused curiosity with their questionable behavior and meaningful expressions.Photo courtesy of Belift Lab
The members(Jungwon, Heeseung, Jay, Jake, Sunwoo, and Niki(pictured)) in the photo reminiscent of a cold hospital aroused curiosity with their questionable behavior and meaningful expressions.Photo courtesy of Belift Lab

The ‘ENGENE’ version is a special concept just for Enjin(ENGENE, fandom name), and the theme of ‘vampire test subjects’ was developed in a game format.Enhypen, gathered in a laboratory with a cold atmosphere, aroused questions with each member’s inexplicable actions.In addition, the members ‘cool visuals and dry expressions heightened the sense of mystery.
The concept film also featured screens that seemed to be playing an actual classic horror game, adding to the excitement.The video showed a story of a researcher meeting the vampire test subjects, Enhypen, and escaping together.Screens that guided the game’s control keys and item selection windows were placed throughout the video to increase immersion.

Belift Lab, ENHYPEN’s agency, announced that they will release a promotional web game utilizing the ‘ENGENE’ concept for this comeback promotion at noon on the 21st.Photo courtesy of Belift Lab
Belift Lab, ENHYPEN’s agency, announced that they will release a promotional web game utilizing the ‘ENGENE’ concept for this comeback promotion at noon on the 21st.Photo courtesy of Belift Lab

Along with this, ENHYPEN is also showcasing a special promotion.According to their agency, BELIFT LAB, a promotional web game utilizing the ‘ENGENE’ version concept will be released at noon today(the 21st).The day before(the 20th), an image with the phrase ‘ENHYPEN ESCAPE’ written on it was uploaded to SNS, raising the curiosity of fans.

Meanwhile, ENHYPEN received explosive responses by strongly expressing the main message of their 6th mini album, ‘desire’, through three concepts: ‘MAKE’, ‘YOU’, and ‘MINE’.The tracklist poster and album preview will be released on the 22nd and 23rd, respectively.The long-awaited new album will be released on the 5th of next month.


Reporter Jang Eun- eunj@donga.com

This article is automatically translated using Google AI. If you notice any inaccuracies, please let us know at allkstar@donga.com.