Kim Yuna, wearing leggings and with braided hair… A different vibe [Photoshoot]

The eternal figure skating queen Kim Yuna has created a different vibe.

A global sports brand has unveiled its 2024 ‘All This Is Me’ campaign with ambassador Kim Yuna.

In the campaign video, Kim Yuna answers the question ‘What kind of person is Yuna?’ She shows both the flexible and strong Kim Yuna of her figure skating days and the glamorous yet unadorned Kim Yuna as a brand ambassador, conveying the message ‘All This Is Me’. Even in a rapidly changing environment, all appearances that do not lose their strong will, leadership, warmth, and elegance are captured in the campaign as ‘Yuna-like’.

Yuna Kim showed off her firm body line by wearing leggings, and added a lively feeling with her lovely braided hairstyle. She also showed off her elegant silhouette by styling various outerwear products.

Jeong Hee-yeon, Donga.com reporter shine2562@donga.com