IU, so ‘lovely’ that you wonder if she can be this cute [Photoshoot]

Singer and actress IU‘s sports brand pictorial has been released.

This pictorial was conducted with the concept of ‘Ready to Spring/Summer’ along with a lineup of new products with a refreshing mood to welcome spring. In the pictorial, IU exuded a bright and lively charm while styling a flying lightweight windbreaker and a women’s ringer t-shirt.

Meanwhile, IU chose the MBC drama ‘21st Century Grand Prince‘s Wife (tentative title)’ as her next work, following the Netflix series ‘I Was Fooled’ that was last released last month. ‘21st Century Grand Prince’s Wife’ is about the 21st century constitutional monarchy of the Republic of Korea. It depicts a romance that breaks away from status between a woman who has everything but is merely a ‘commoner’ and a man who is sad because he is the son of a king but cannot have anything. It was selected as the winner of the MBC drama script contest, and the production will be handled by MBC and Kakao Entertainment. It aims to air in the second half of 2025.

IU plays the role of ‘Sung Hee-joo’, the second daughter of the number one conglomerate family in the financial world, who was born with a silver spoon in her mouth and has gorgeous looks, intelligence, and a fierce competitive spirit. She is a character who gets entangled with Prince Ian when her commoner status, which she thought was nothing special, becomes an obstacle in her life. Byun Woo-seok has been cast as the other character, Prince Ian.

Jeong Hee-yeon, Donga.com reporter shine2562@donga.com

This article is automatically translated using Google AI. If you notice any inaccuracies, please let us know at allkstar@donga.com.