IU, Heo Nam-joon and fresh excitement… A scene from the movie

May 26, 2025

Translation

The music video teaser for IU’s remake album title song ‘Never Ending Story’ has been released.

On the 26th, IU’s agency EDAM Entertainment released a music video teaser for the title song “Never Ending Story” from her third remake album “Flower Bookmark Set” through IU’s official SNS and YouTube channel.

The approximately 40-second video captures attention with its visual beauty and lyrical atmosphere reminiscent of a scene from a movie.

In particular, IU appears in the music video with actor Heo Nam-joon, further increasing the level of immersion.

The shy smiles of the two people against the backdrop of green nature and falling raindrops evoke innocent excitement and pure emotions.

Their attire brings to mind a scene from the past and adds to the curiosity about the main story.The lyrical melody of ‘Never Ending Story’ flows with piano accompaniment, and IU’s voice resonates with the lyrics, “Somewhere out there that I can’t reach,” adding to the sense of immersion.The video ends with the sound of pouring rain, leaving a gentle aftertaste.

This teaser video, which combines the lyrical melody and beautiful visuals of ‘Never Ending Story’, approaches like a scene from a sentimental movie, further raising expectations for the main music video and the song.The chemistry with actor Heo Nam-joon, who is gaining attention through ‘Your Honor’ and ‘Sweet Home Season 2’, is also highly anticipated.

‘Never Ending Story’ is a song that reinterprets the original song of Boohwal with IU’s own sensibility, and is the title song of the remake album ‘Flower Bookmark Set’.

The album contains a total of 6 tracks including ‘Never Ending Story’, ‘Red Sneakers’, ‘October 4th’, ‘Last Scene(Feat.Wonstein)’, ‘Beauty(Feat.Balming Tiger)’, and ‘Nemo’s Dream’.


Reporter Lee Jeong- annjoy@donga.com

This article is automatically translated using Google AI. If you notice any inaccuracies, please let us know at allkstar@donga.com.