Baek Jong-won, the CEO of The Born Korea and active as a broadcaster, bowed his head and apologized to shareholders.

Baek Jong-won bowed his head and said, “I deeply regret not having managed more thoroughly as a manager,” at The Born Korea’s regular shareholders’ meeting held in Seocho-gu, Seoul on the morning of the 28th.

He added, “Despite the best performance since the company was founded, I deeply apologize for causing concern and disappointment to shareholders due to recent issues with the labeling of country of origin.”



Baek Jong-won also emphasized, “We will communicate a lot in the future and tell you what the company is doing and what it will do.”

Since its listing in November of last year, The Born Korea has been embroiled in controversies since the end of January, including the Beckham quality controversy, errors in labeling the country of origin of its products, and the use of pesticide sprayers.

Meanwhile, Baek Jong-won is scheduled to appear in U+tv’s ‘Antarctic Chef’ and Netflix’s ‘Black and White Chef Season 2’.

Choi Yoon-na, Donga.com reporter yyynnn@donga.com

This article is automatically translated using Google AI. If you notice any inaccuracies, please let us know at allkstar@donga.com.