‘Live Wire’, which is sincere to music, will it be fun and surpass the viewer rating limit? (Comprehensive)[DA : On-site]
It is no longer a dopamine-filled ‘competition’.A new ‘music venue’ has been created that connects musicians and musicians, stages and viewers.It is unfamiliar but therefore more anticipated that it was created by Mnet, which is more serious about competitions than anyone else.
The press conference for Mnet ‘Live Wire’ took place at 11 AM on the 19th at the Community House Masil in Jung-gu, Seoul.PD Shin Yoo-sun, MC Jung Jae-hyung, and Code Kunst attended the event.The event was hosted by music critic Kim Yoon-ha.
Mnet ‘Live Wire’ is a new concept music entertainment that goes beyond a simple stage and connects artists and artists, audiences and audiences, and the stage and viewers through ‘music’.
PD Shin Yoo-sun, who is producing the program, said, “I thought that recently, the format of introducing music is not simply listening, but is centered around ‘live performances.’ I saw a lot of content reproduced through various platforms and loved it.Looking at the trend of going to concert halls in person to introduce music, I created a program that contains sincerity in keeping with the times and culture.” He added, “I tried to expand the musical spectrum from Kim Chang-wan Band to Touched.There are also special stories through behind-the-scenes talk.I think you’ll enjoy watching it.”
‘Live Wire’ is conducted through relay nominations, where the artists, not the production staff, nominate the next performers themselves, heralding unpredictable musical combinations.The first broadcast will feature DPR IAN, Kim Chang-wan Band, Roy Kim, Lee Young-ji, and Touched.
Regarding the musicians ‘appearances, PD Shin explained, “We recruited and carried out the first guest.We thought about continuing from the first episode to the end, but it seemed impossible, so we thought we should continue at least one episode.We decided on the first guest and asked them which artists they would like to see or meet.They sent us a lot of lists, but it may not be possible due to scheduling issues, so we are carrying out the program with the people we were told who are available.”
Jung Jae-hyung and Code Kunst were chosen as the MCs.Jung Jae-hyung said, “At first, I declined.I had a schedule for working on drama music, so it was difficult to do entertainment at the same time.However, these days, there aren’ t that many places for musicians to stand, and there aren’t many ways to show what they can do other than through performances.I thought it would be different from existing music programs, so I decided to introduce them together.” He also revealed his sense of responsibility as a musician, saying, “The production team was also passionate.Many people gathered together and worked hard for one program.The format itself is full of the production team’s sincerity.It’s not easy for a music program to get good ratings, but I thought we had to do it.”
He also said, “I think artists will be able to feel the catharsis of uniting through music, not alcohol.I was also moved emotionally while watching it.I also felt proud.I felt a lot of the thoughts I felt while making music through other people’s music,” expressing his sincere feelings.
Code Kunst said, “First of all, I did it because Jung Jae-hyung said he would.Before going on a program, I think about whether it’s a program that I need and whether I’m interested in it.I became interested because Fairy Hyung said he would be joining.” He continued, “Another thing was the ‘connection’ theme of this program,” and added, “When I first started music, we met to make music.As time went by, we ended up working through contacts rather than meeting in person.I had some regrets.I thought I’d be able to see people I wouldn’t otherwise meet meet, so I became interested and joined.”
In addition, Code Kunst confessed, “When I got the offer, I was worried because my next album was 50-60% done.From the perspective of preparing the next album, it was an important time to be influenced by and receive impressions from other musicians.When I meet new musicians every week and hear their thoughts, I think of new stories.I even wrote them down and worked on them the next day.”
What do you think of the chemistry between Jung Jae-hyung and Code Kunst, who met for the first time on ‘Live Wire’ ? Jung Jae-hyung said, “Actually, I had a lot of worries.It’s rare for someone to host for the first time.It was really refreshing, in a good way.” He praised, “It’s not easy to talk about music in front of an audience.It might be a little boring, but I wonder, ‘Would it have been fun if I had just played the role of a regular MC ?’ Code Kunst created an atmosphere that made people feel like they were coming to a neighborhood bar.The music was doubled thanks to his natural storytelling.I was surprised by his hosting ability.It’s the first time, but it doesn’t feel like the first time, so it’ll be fun to watch.”
Code Kunst responded, “Musicians are quite shy and it takes a long time to become close to each other.I thought that if I didn’t create a comfortable atmosphere, the ‘connected’ artists would have a hard time.” He continued, “Sometimes my conversations go off on tangents, so Jung Jae-hyung picks me up.He opens up the musicians to talk about music honestly.It’s like he’s the captain and I’m the helmsman.”
As much as they emphasized the live stage, they also put sincerity into the sound.PD Shin said, “The most important thing in a live program is to impress the audience who come to the scene with sound,” and explained, “I wanted to prepare a stage that the artists can also immerse themselves in.I had many meetings with the sound director from the beginning of preparing the set.” He revealed that the house band was formed with musicians introduced by Jung Jae-hyung, and expressed confidence by saying, “There were many rumors that the band’s sound quality was good.People who came to record often said that the sound was good.”
Jung Jae-hyung said, “They are musicians who have no experience in broadcast bands, but are participating in a show that is doing well.I didn’t know that they would have time, but they readily agreed to participate.After the first recording, everyone said that the performance was good.When you think of Mnet, it’s music, right? As expected from a ‘music powerhouse,’ they put a lot of effort into the live band and even the sound, making it a music program that is very detailed and well-made.”
However, just because the quality of the program is high, it does not necessarily mean that the fun and viewership ratings are proportional.In particular, in the case of music programs, there have been almost no programs that have recently surpassed 1% in viewership ratings.The weekend music programs of the three terrestrial broadcasters are all recording 0%, and Mnet’s ‘M Countdown ‘and KBS2’s ‘The Seasons’ are the same.’Immortal Songs’, which mixes entertainment fun with talk as well as stage, is maintaining around 5%.
On this day, Jung Jae-hyung also admitted, “Music programs are not easy in terms of viewer ratings.” What kind of fun can ‘Live Wire’ have to increase viewer ratings? PD Shin said, “If we just talk about music, it’s not fun.When I think about the fun point, isn’t it when artists I want to see come out and talk? There were a lot of wish lists and questions from people who nominated musicians.The talk topics continued with those things.It will be a fun point, unlike other programs.”
Also, Jung Jae-hyung emphasized, “Usually, we divide it into music and other stories, but the fun thing about ‘Live Wire’ is that musicians have a lot of life stories that come from making music,” and “When Mr.Kim Chang-wan tells his stories, the stories from his life as a musician resonate and touch my heart.It was a good time to talk to my juniors about stories that I wouldn’t have told on other shows, and to think about a life as a musician.It will be different from other programs, and I think young people will like it because of those differences.”
Code Kunst also mentioned the difference, saying, “Before I took on the role of MC for a music program, I listened to music and looked up what kind of musicians I liked.While doing the program and sharing various stories, I realized that musicians often put their current life perspectives into their music.As I listened to the musicians ‘stories, I became curious about what kind of music they make at that point in time.”
The artists that MC Jin and PD Shin wanted to invite were Lee So-ra, Lee Juck, and Panic.Jung Jae-hyung said, “My musician friends are friends who don’ t appear(on broadcasts)often.I was jealous when my Code Kunst friends appeared,” and joked, “If Lee So-ra and Lee Juck appear, the ratings won’t go up, but it will be meaningful.” Then he suddenly stood up and said, “Please don’t use this,” causing laughter.
Code Kunst said, “If I talk about everything, it would take about 2 and a half hours.Since I’m a producer, I have a lot of fellow musicians, so there were times when I knew people who came out.I want to see musicians like senior Lee So-ra, who took responsibility for my emotions when I was young, in the audience.” PD Shin chose Panic, consisting of Lee Juck and Kim Jin-pyo, and appealed, “I want to invite Panic, who is celebrating their 30th anniversary this year.”
‘Live Wire’ will premiere simultaneously on Mnet and tvN at 7 PM on the 20th(Friday).
Reporter Jeong com -yeon, Donga.com shine2562@donga
Photo courtesy | Mnet
This article is automatically translated using Google AI. If you notice any inaccuracies, please let us know at allkstar@donga.com.