‘Comeback’ Ive, 6-color concept photos released

MUSIC Jan 30, 2025

Translation

[Photo = Ive‘s official SNS]
[Photo = Ive‘s official SNS]

Group IVE (Ahn Yu-jin, Ga-eul, Lay, Jang Won-young, Liz, Lee Seo) has released group concept photos for their third EP album, ‘IVE EMPATHY’.

In the photos, the members show off IVE‘s photogenic side with a kitschy yet funky styling that is free-spirited yet uniquely their own.

Through the pre-released song ‘REBEL HEART’, Ive, who has established a unique group identity called ‘Nagi-love’, released on the 13th, still talks about ‘myth’, but sings about ‘camera love’ with a more mature perspective and viewpoint, delivering warm comfort and empathy while also showcasing Ive’s new style derived from ‘self-confidence’, settling in the upper ranks of various domestic and international music charts and winning a total of 4 awards on the music programs Mnet‘s ‘M Countdown’, KBS2’s ‘Music Bank’, MBC‘s ‘Show! Music Core’, and SBS’s ‘Inkigayo’.

If ‘Rebel Heart’ previously depicted the solidarity march of rebels with various narratives, ‘Attitude’ of ‘Ive Empathy’, which will be released on February 3, contains the message of ‘Ive-style thinking’, which cheerfully accepts unchangeable situations.

Since his debut, lyricist Seo Ji-eum, who has contributed to building the narrative of narcissism, and member Jang Won-young, who created the ‘Won-young Thinking’ and ‘Lucky Viki’ syndrome craze last year, have co-written the lyrics, signaling extreme synergy and raising expectations for the new song as they plan to deliver another positive message to the public.

Ibe is scheduled to appear on MBC‘s ‘Gayo Daejejeon’ today (the 30th), and his third EP album ‘Ibe Empathy’ will be released online and offline on February 3 at 6 p.m.

Jeon Hyo-jin, Donga.com reporter jhj@donga.com

This article is automatically translated using Google AI. If you notice any inaccuracies, please let us know at allkstar@donga.com.