Beat Interactive is launching a new boy group this year.

On the 12th, Beat Interactive announced, “A unique new boy group that will bring a new wind to K-pop in the first half of 2025 will officially debut,” and “We are currently planning a large-scale debut project, so please look forward to it and show a lot of interest.”

The boy group currently preparing for release is comprised of top members who have steadily built up their skills through domestic and international busking tours since before their debut. Beat Interactive will introduce a system that has never been seen in the existing K-pop production process and will pour various know-hows into the launch of this new boy group.

Beat Interactive is a global entertainment company that develops high-quality content based on creativity and professional capabilities, and realizes a universe that communicates the unique emotions of artists with the world. It produced the group ACE, and is home to Son Ho-young, Forestella, Choi Jong-hyun (Teen Top Changjo), and actor Park In-hwan.

Ace previously entered the Billboard Dance and Electronic Digital Song Sales chart with the single ‘Fav Boyz’, becoming the fourth K-pop artist to do so, and was selected for Billboard‘s ‘2024 Best K-pop Albums’ last year, demonstrating their global influence.

Forestella achieved a gold album with their debut album ‘Evolution’, and was certified platinum for their second album ‘Mystique’. Their third album ‘The Forestella’ also achieved a platinum album, continuing their consistent performance. In addition, they have solidified their position as a crossover group by winning the ‘Crossover Group of the Year’ for four consecutive years last year.

Therefore, expectations are high for what kind of skills and music the new boy group launched by Beat Interactive will present to the public.

Beat Interactive plans to reveal information about the new boy group through various online and offline contents.

Jeon Hyo-jin, Donga.com Reporter jhj@donga.com

This article is automatically translated using Google AI. If you notice any inaccuracies, please let us know at allkstar@donga.com.